Coming Together for a Donation Drive in Mauritius

For the sixth consecutive year, L’Aventure du Sucre, with the support of all Terra Group entities, took part in a meaningful initiative: the annual donation drive in support of The Good Shop Mauritius. This initiative reflects our ongoing commitment to corporate social responsibility and sustainable development by supporting a local organisation dedicated to promoting employment, social inclusion and environmental protection in Mauritius.

Running from 22 April, to mark Earth Day, until 5 June, World Environment Day, the campaign gave Terra Group employees the opportunity to make a tangible contribution to a more circular and responsible economy.

Giving Everyday Items a Second Life to Promote Zero Waste

The aim of the donation drive was simple: to encourage employees to declutter their homes and give a second life to items they no longer use. This initiative supports waste reduction while promoting responsible consumption.

Employees were invited to donate:

• Clothing of all sizes and categories;
• Household textiles, including blankets, bed linen and towels;
• Accessories such as jewellery, handbags, shoes and scarves;
• Kitchen utensils and cutlery;
• Books (excluding school textbooks, encyclopaedias and magazines);
• Home décor items.

Strong Commitment Across the Terra Group

Once again, employees enthusiastically embraced the initiative. Teams from L’Aventure du Sucre, Novaterra, Terra Finance, Terragri Corporate, Grays, Terragen, Agriterra and REHM Grinaker all came together to make this sixth edition a great success.

The results reflect this collective commitment: 704.2 kg of donations were collected for The Good Shop Mauritius, proving that even a simple gesture can make a meaningful difference to both the environment and the lives of others.

Following the collection phase, Terra Group employees also volunteered their time to sort the donations. Every item was carefully checked and organised to ensure it met quality standards and could be given a suitable second life. Working closely with The Good Shop team, this collective effort helped maximise the value of the donated items and ensure they could be redistributed under the best possible conditions.

The Good Shop Mauritius: A Key Player in the Circular Economy

This donation drive directly supports the mission of The Good Shop Mauritius, an organisation committed to giving everyday items a second life through reuse and upcycling. By donating or shopping at The Good Shop, you do much more than give unwanted items a new home. You help protect the environment by diverting usable goods from landfill and reducing the demand for new products. You also support fair employment opportunities for people facing barriers to entering the workforce, while helping fund scholarships that enable disadvantaged Mauritian students to access quality private education.

The donated items follow a sustainable model:

• 60% of the items are sold through The Good Shop stores;
• 40% are redistributed to partner NGOs to support individuals and families in need.

This initiative directly contributes to the United Nations Sustainable Development Goals (SDGs), specifically SDGs 1, 10, 12 and 17, which focus on ending poverty, reducing inequalities, promoting responsible consumption and production, and strengthening partnerships for sustainable development.

Together, let’s continue proving that every action counts in building a more inclusive and sustainable future.

👉 Watch the donation drive video:

@aventuredusucre

♻️ Du 22 avril au 5 juin, à l’occasion de la Journée mondiale de la Terre et de la Journée mondiale de l’Environnement, les employés de Terra se sont mobilisés pour donner une seconde vie aux objets du quotidien 💚 Vêtements, livres, accessoires, linge de maison, objets déco, ustensiles de cuisine, vaisselle… les collaborateurs de L’Aventure du Sucre, Novaterra, Terra Finance, Terragri Corporate, Grays, Terragen, Agriterra et REHM Grinaker ont répondu présents 🙌 Résultat ? Des centaines de dons collectés pour @the_good_shop0 et un bel exemple que chaque geste compte ✨ Merci à tous ceux qui ont donné et participé à cette belle chaîne de solidarité. Bravo Terra ! 🌱 🔜 Prochaines étapes : le tri de l’ensemble des dons par les équipes du groupe Terra, avant de faire le bilan de cette collecte et de partager les résultats de cette belle mobilisation. #donation #don #mauritius🇲🇺 #ilemaurice

♬ original sound – L’Aventure du Sucre – L’Aventure du Sucre

👉 Watch the video of the donation sorting process:

@aventuredusucre

Après la collecte, place au tri ! 🙌 Les équipes du groupe Terra se sont mobilisées pour trier avec soin l’ensemble des dons collectés lors de la campagne organisée en faveur de @the_good_shop0 💚 Chaque vêtement, livre, accessoire, objets déco, ustensiles de cuisine, vaisselle… a été soigneusement sélectionné afin de lui offrir une seconde vie et de permettre à un maximum d’articles de retrouver un nouveau foyer. Ensemble, nous donnons une seconde vie à ces objets et faisons un pas de plus vers une économie plus circulaire à Maurice. 🌍 #tri #environment #ilemaurice #mauritius🇲🇺

♬ original sound – L’Aventure du Sucre – L’Aventure du Sucre